Privacy Policy

1. Information We Collect

Bluewave Bedding is an informational website. We do not sell products directly, process payments, or require you to create an account. All purchases happen through Amazon.com.

The only data we collect comes from Google Analytics (GA4), which automatically gathers:

• Pages you visit and how long you spend on them
• Your general geographic region (city/country level, not your street address)
• The device, browser, and operating system you use
• How you found our site (search engine, direct visit, social media link, etc.)
• Anonymous interaction data like button clicks and scroll depth

We do not collect your name, email address, phone number, payment information, or any other personally identifiable information through this website.

2. How We Use Information

We use the anonymous browsing data from Google Analytics to:

• Understand which products and pages are most helpful to visitors
• Improve the layout, content, and navigation of our website
• See general traffic trends over time

We do not sell, rent, or share your data with anyone outside of what Google Analytics provides. We do not use your data for targeted advertising on our website.

3. Cookies and Tracking

Our website uses cookies set by Google Analytics to distinguish unique visitors and track browsing sessions. These are small text files stored in your browser.

Google Analytics cookies we use include:

• _ga - Identifies unique visitors. Expires after 2 years.
• _ga_* - Maintains session state. Expires after 2 years.

We do not use advertising cookies, remarketing pixels, or any other third-party tracking tools.

You can opt out of Google Analytics tracking in several ways:

• Install the Google Analytics Opt-out Browser Add-on
• Clear or block cookies through your browser settings
• Use your browser's private/incognito mode

4. Third-Party Links

Our website contains links to Amazon.com where you can purchase our products. When you click a "Buy on Amazon" link, you leave our website entirely.

Once you are on Amazon, their privacy policy governs how your information is collected and used. We have no control over Amazon's data practices. We encourage you to review Amazon's Privacy Notice before making a purchase.

We may also link to our social media profiles on Facebook and Instagram. Those platforms have their own privacy policies that apply when you visit them.

5. Children's Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect any personal information from children. If you believe a child has somehow provided personal information through our site, please contact us and we will take steps to remove it.

6. Data Security

We take reasonable measures to protect the limited data we collect. Our website is served over HTTPS, which encrypts the connection between your browser and our server.

Since we do not collect personal information, store user accounts, or process payments, the security risks associated with our site are minimal. The analytics data we access through Google is protected by Google's own security infrastructure.

7. Your Rights

Depending on where you live, you may have specific rights regarding your data.

California residents (CCPA): You have the right to know what personal information is collected about you and to request its deletion. Since we only collect anonymous analytics data through Google Analytics, there is no personally identifiable information for us to disclose or delete. You can opt out of analytics tracking using the methods described in Section 3 above.

All visitors: You can disable cookies in your browser at any time, use the Google Analytics opt-out tool, or browse in private mode. Our website will still work normally without cookies.

8. Changes to This Policy

We may update this Privacy Policy from time to time. If we make changes, we will update the "Last updated" date at the top of this page. We encourage you to check back periodically.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your information, we are happy to help.